Rebrand Chubb Security to National.
In an industry where companies are often perceived to be all brawn and no brain I was tasked to rebrand Chubb security company and make it “National”. National believes that dealing with high-risk situations demand a balance of accurate information, smart thinking and decisive action. I created an identity that takes inspiration from traditional safety iconography. A bold, iconic and highly recognisable design solution.
Done while at Grid Worldwide http://gridworldwide.com